Tuesday, April 28, 2020

Objectives of Coca Cola Company free essay sample

The Coca-Cola Company was originally established in 1891 as the J. S. Pemberton Medicine Company, a co-partnership between Dr. John Stith Pemberton and Ed Holland. The company was formed to sell three main products: Pembertons French Wine Cola (later known as Coca-Cola), Pembertons Indian Queen Hair Dye, and Pembertons Globe Flower Cough Syrup. In 1884, the company became a stock company and the name was changed to Pemberton Chemical Company. The new president was D. D. Doe while Ed Holland became the new Vice-President. Pemberton stayed on as the superintendent. The companys factory was located at No. 107, Marietta St. Three years later, the company was again changed to Pemberton Medicine Company, another co-partnership, this time between Pemberton, A. O. Murphy, E. H. Bloodworth, and J. C. Mayfield. Finally in October 1888, the company received a charter with an authorized capital of $50,000. The charter became official on January 1 5, 1889. By this time, the company had expanded its offerings to include Pembertons Orange and Lemon Elixir. We will write a custom essay sample on Objectives of Coca Cola Company or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Also according to the 2007 Annual Report, Coca-Cola had gallon sales distributed as follows: 37% in the United States, 43% in Mexico,lndia, Brazil, Japan and the Peoples Republic of China and 20% spread throughout the rest of the world [pic] Houston Coca-Cola Bottling Company Main article: List of assets owned by The Coca-Cola Company In general, The Coca- Cola Company (TCCC) and/or subsidiaries only produces (or produce) syrup concentrate which is then sold to various bottlers throughout the world who hold a Coca-Cola franchise. Coca-Cola bottlers, who hold territorially exclusive contracts with combination with filtered water and sweeteners. The bottlers then sell, distribute and merchandise the resulting Coca-Cola product to retail stores, vending machines, restaurants and food service distributors. One notable exception to this general relationship between TCCC and bottlers is fountainsyrups in the United States, where TCCC bypasses bottlers and is esponsible for the manufacture and sale of fountain syrups directly to authorized fountain wholesalers and some fountain retailers. edit]Criticism Main article: Criticism of Coca-Cola The Coca-Cola Company has been involved in a number of controversies and lawsuits related to its relationship with human rightsviolations and other perceived unethical practices. A number of lawsuits have been issued in relation to its allegedly monopolistic and discriminatory practices, some of which have been dismissed, some of which have caused The Coca-Cola Company to change i ts business practices, and some of which ave been settled out of court. [16] It has also been involved in a discrimination case. There have been continuing criticisms regarding the Coca-Cola Companys relation to the Middle East and U. S. foreign policy. An issue with pesticides in groundwater in 2003 led to problems for the company when an Indian NGO, Centre for Science and Environment, announced that it had found cancer causing chemicals in Coca-Cola as well as other soft drinks produced by the company, at levels 30 times that considered safe by the European Economic Commission. This caused an 11 percent drop in Indian Coca-Cola The